Google stock is down, again. They ended today at $495.43. Where is he bottom for the Internet power? Everybody thought this stock was recession proof a few months ago when they topped out around $750 a share. Google is always expanding, getting into new services. They are even creating new services you didn’t know you needed. With all their recent successes, the stock has started to tumble lower and lower over the past few weeks. Yes the economy as a whole stinks, and there are very few stocks to make money with right now… but is there a bigger problem for GOOG? I’d like to hear your opinion. What does the future hold for GOOG stock and Google the search engine.

In my opinion, people will be treading lightly on this stock until the news of the Yahoo and MSN merger take shape. People are hesitant to invest in a company that for the first time ever, might have legitimate competition in the search engine advertising industry. Can MSN and Yahoo ever combine forces to compete with Google? Can you even fathom a deal between Yahoo and MSN being completed without some sort of major interference? I have my own opinions since I use Google, MSN, and Yahoo advertising networks everyday. I will share those opinions soon, but I’m interested in how you see this all going down.

I am not a financial adviser, nor do I ever pretend to be one. I am looking at these stock prices and trying to relate it to how it affects the search engine industry as a whole. If Google’s stock tumbles, their brand reputation will take a big hit in the media as well. Stock prices do have a big influence on people’s perception of a brand. Public brand perception obviously is what makes them use a service or pass on a service.

I personally have a hard time imagining a world where Yahoo and MSN can be more powerful than Google. Although, I also had a hard time imagining the Giants could beat the Patriots last night. Maybe anything is possible?

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